Lolcats are image macros combining photographs of a cat with a humorous and idiosyncratic caption. The name "lolcat" is acompound word formed from lol and cat. The phenomenon is also referred to as Caturday by users of 4chan and, by others, cat macros. Lolcats are created for photo sharing imageboards and other internet forums. Lolcats are similar to otheranthropomorphic animal-based image macros such as the O RLY? owl, but the cuteness of cats "enhances" the appeal and increasing prominence of the Internet meme.
The term "lolcat" gained national attention in the United States when it was covered by Time Magazine, which wrote that non-commercialized phenomena of the sort are increasingly rare, stating that lolcats have "a distinctly old-school, early 1990s, Usenet feel to [them]."
These images usually consist of a photo of a cat with a large caption characteristically formatted in a sans serif font such as Impactor Arial Black. The image is, on occasion, digitally edited for effect. The caption generally acts as a speech balloonencompassing a comment from the cat, or as a description of the depicted scene. The caption is intentionally written with deviations from standard English spelling and syntax, featuring "strangely-conjugated verbs, but [a tendency] to converge to a new set of rules in spelling and grammar." These altered rules of English have been referred to as a type of pidgin or baby talk. The text parodies the grammar-poor patois stereotypically attributed to internet slang. Frequently, lolcat captions take the form ofsnowclones in which nouns and verbs are replaced in a phrase. Some phrases have a known source while others seem to be specific to the lolcat form. Common themes include jokes of the form "Im in ur noun, verb-ing ur related noun.". "I has a noun" pictures show a cat in possession of an object while "Invisible noun" show pictures of cats interacting with said invisible object. "My noun, let me show you it/them" pictures are accompanied by cats apparently presenting or offering an object.