How Training for the Olympic Trials Inspired our Product Design Process

How Training for the Olympic Trials Inspired our Product Design Process

The concept of physical activity being linked to creativity is a relatively new discovery. For years, the concept of “left brain vs right brain” has dominated the creative world, with the idea that stimulating the right side of your brain may also stimulate new creative ideas. In 2017, we now know there's much more to it than that. 

Om-Nom Nominal Groups and Productivity Loss in Brainstorming Groups

Om-Nom Nominal Groups and Productivity Loss in Brainstorming Groups

Cookie Monster Groups enjoy better creative performance than traditional team brainstorming groups.  We know this because of science.