Posts tagged brand archetype
Bitcoin's Progeny & How Brand Archetypes are Shaping the Cryptocurrency Market

As designers we're constantly trying to improve people's lives by tailoring a product or system's function, appearance, and aura to perfectly suit them. Which is why Bitcoin and other cryptocurrencies are particularly intriguing to me. Cryotpocurrecies represent the redesign of an entire facet of the global economy: money.

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