Successful Design and Development makes an impact on your consumer that lasts beyond any first impression. Empathy is at the heart of designing solutions that address real-world needs for everyday people. We help our clients sort through the ambiguity of the fuzzy front-end of innovation and lead them through a robust design process to arrive at great outcomes.
Successful Design and Development makes an impact on your consumer that goes beyond creating a product. A product that’s designed well will continuously delight, inspire joy, build brand equity, and foster trust with your customers.
Industrial design focuses on the emotional aspects of a product that creates a connection with the user. We take in as many inputs from stakeholders as possible and integrate them into the form, fit, and functionality of a product, striving to create the best possible experience for the intended user. Our industrial design and development philosophy aims to create the iconic product experiences of our generation.
Products connect people. Industrial design marries form and function to create tangible solutions to everyday problems that make life both simpler and more joyful for people all around the world. Industrial design done well is universal and shapes generations through its creation of collective iconic experiences.
No two industrial design projects are the same. We work with you to clarify your unique vision for a better product, a better service, and a better overall user experience. Together, we will define objectives, navigate the exact steps necessary to move closer to realizing your vision, and ensure that users are delighted with every touchpoint they have with your product or service.
We design future-focused products and services that drive business growth, transform industries, and develop and nurture consumer connections.
Early in the process, we spend time laying out the general concept of the product(s). We consider many different aspects of the product such as usability, styling, technology and its different uses with different stakeholders. We often begin a concept development phase by sketching out many quick ideas, allowing us to ask the most important questions and to establish boundaries.
What a product is made from is just as important as what it looks like. In the design process, we address how a product will feel and behave in its environment through material. Through material exploration all the way to specification documents, we ensure that your customer has the exact experience with your product that you have in mind.
The best prototypes are the ones that we learn from. We establish goals with you that define our process to help us discover more upfront with minimal investment.
Getting your product to market takes careful thought and consideration in manufacturing techniques and efficiency. We work alongside you and manufacturers to ensure that what you envision for a product is what you receive.
Our goal is to ensure that we provide a smooth transition to the next step in your product journey. Through guides and documentation, we help those involved after us have what they need to continue your story.
With our tailored-to-fit design process, we use the right tools to bring you along the ride with us from conceptualization to the realization of your idea.
We facilitate remote team sessions using a digital whiteboard platform. Each session is organized into short sprints to maximize concept generation without mental fatigue.
We use a variety of sketching techniques to visualize the form and function of a product. We anticipate and test the needs of the user through low-risk visuals.
Visualize the full picture of how users and stakeholders will interact with your product. Storyboarding represents key points in the user journey through a series of illustrations to ensure that our designs are always addressing the most pressing needs of the user.
Iconic brands impose a visual consistency across their product lines that achieve both a great individual product experience and an overall visual coherence across the product family. We work closely with our branding department to ensure that the product or service we design upholds branding standards.
Early in the process, we use cardboard, foam, paper, or anything else you might find in a craft store, to quickly represent a motion, form, and scale. These low-resolution prototypes help us visualize and solve problems with more efficiency.
Material choice is key to how a product performs and feels. The material choice can define the manufacturing processes and associated design constraints that are essential to understand early in the design process. We identity current trends and find the right materials that fit the application for the ideal user experience.
Universal design takes into account the broad array of human characteristics and anthropometric variations that can shape how individuals experience your product. We create test prototypes and run user studies to evaluate how designs will impact perception, usability, and ergonomic comfort.
Prototype to learn. Getting to a prototype you can hold, feel, and interact with is the fastest way to learn. By creating prototype CAD, we pragmatically create geometry rapidly that can be used for additive manufacturing, CNC milling, or urethane casts. We use SolidWorks for 3D CAD software, but we can accommodate a variety of file types.
We work with you to identify metrics that are meaningful to your users, your brand, and the product experience. Then we design and run test protocols to validate whether the product will achieve the desired result.
A picture is worth a thousand words. Renderings and animations are highly effective marketing assets that can be used to build momentum and excitement for the product on the path to commercialization.
After we have reached design lock, we can create assets that prepare your product for manufacturing. We have an extensive network of contract manufacturers who we regularly work with to ramp up production.
At the end of a client engagement, we work with you to transfer the assets and working knowledge to the receiving stakeholders. We do this through: Visual Brand Language Guides, Product Requirement Documents, and Material, Coating & Finish Specifications.
As Founder and CEO of SEAL Innovation, I have relied upon the team at Trig on many occasions to help us with the industrial design and design for manufacture of several generations of our SwimSafe product line. Over the journey of my startup, I have worked with several product development firms, but we consistently returned to the Trig team to deliver results. I found incredible value by working with Trig to both perform industrial design and mechanical design for the enclosures. The team efficiently balanced inputs from our electrical engineers, design requirements, and production schedule to help us stay on task as we moved to manufacturing. The Trig team has at times become an extension of my team, providing trusted advice, collaborative design inputs, and a sense of continuity over our many years of working together.”
