our services

Explore, Prototype, Build
Full Service Industrial Design

How can we be of service?

Trig is an award-winning full-service industrial design firm serving the consumer, healthcare, and durable goods markets.

Full-service means we cover three domains in one agency: Customer Insights, Design and Development, and Brand Asset Management. This broad scope allows us to help clients manage not just their products, but the comprehensive experience of their products. Trig's design thinking process, Explore, Prototype, Build, spans the scope of our services as an iterative process for managing risk and uncertainty.

When we design experiences, we take consideration of the entire journey. This is what we believe to be industrial design done properly.

Insights & Ideation

Insights & Ideation

Craft your design strategy with novel insights and thoughtful virtual ideation to arrive at meaningful solutions. A strong foundation with a well-researched proprietary understanding of the customer will help you to establish expertise.

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Design & Development

Design & Development

Successful new designs make an impact on your customer that goes past the first impression. We help our clients to create solutions that are human-centered, practical and eye-catching. We work closely with our clients through the many design choices that lead to exciting outcomes.

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Brand Assest Management

Brand & Digital

Crafting the perfect brand message requires discovering your brand’s story and telling it in a way that draws people in and leaves them craving for more. The clearer your voice and the more consistent your message, the more you will attract loyal customers who identify with your brand.

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Frequently Asked Questions

How does Trig handle intellectual property?

We are in the business of creating intellectual property for our clients, not owning it. Trig operates on a fee-for-service basis. Any copyrightable or patentable material created within the scope of the project is assigned to the client. Trig team members are often listed as inventors on our clients patents in keeping with the requirements of the USPTO for an enforceable patent.

What does it cost to hire an industrial design firm like Trig?

Professional service firms such as lawyers, management consultants, and product development firms, can be incredibly valuable to augment your company’s internal capabilities. Industrial design firms typically operate at half the billing rate of law firms and management consulting firms, but the practical management of costs remain the same.

The benefit of working with a company like Trig that can cover multiple service domains is that you can reduce the number of separate service providers required to achieve your product development goals. We build tribal knowledge alongside your team to maintain continuity of decision-making to build a coherent brand and product experience for your clients.

We have found that early stage entrepreneurs will engage Trig to assist with critical deliverables needed to achieve their next funding milestone with budgets between $5,000 and $15,000.

Larger companies who need support augmenting their teams as they pursue new categories outside of their core product line and capabilities will often engage Trig for a series of larger fixed-price projects then moving to a Managed Services Agreement for more predictable budgeting and increased flexibility.
Each of our service pages includes price ranges for the services to help you get a sense of what it truly costs to engage an industrial design firm like Trig.

How much does it cost to launch a product from concept to market?

We talk about this topic in one of our explore articles. Find that in How much does it cost to launch a product from concept to market?
Explore Article

Does Trig accept equity in exchange for reduced fees?

No. As a general rule of thumb, those companies who freely offer equity don’t understand what it is worth and are likely to not succeed at building equity worth investing in. Those companies that we are excited to invest in understand what the equity is worth and aren’t willing to trade it for service fees.