Posts in Graphic Design
Patrick Murphy Named Senior Industrial Designer at Trig Innovation

In a not-so-controversial move, Trig Innovation is pleased to announce the promotion of Patrick Murphy to the role of Senior Industrial Designer.

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Shaping an Agency, Chapter Two

Agency agreement signed, sealed, and delivered, we set forth with the ATX communications plan. Brian knew this would be a real test-not just for the company, but for himself.  He had always exceeded expectations for a variety of clients of most shapes and sizes, but the ATX project represented the biggest fish we had hauled in thus far.

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Shaping an Agency, Chapter One

Brian was probably thinking this was a setup. We had just been swapping Skype messages around the idea that service companies should strive to be “everything to somebody,” as opposed to “something for everybody.” And then the phone rang. It was Grant at ATX.

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Murphy’s Hypotenuse—The Unmistakable Power of Icons (Part One)

Out of all the artistic expressions I have the privilege to explore in my world of industrial design, there’s nothing that provides the instant gratification of an icon, whether it’s placed on a product or used in marketing applications to sell it. In other words, I love a good icon.

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Through a Shopper's Eyes (Takeaways From the National Hardware Show)

Statistically speaking, women may not be the more likely gender to operate lawn mowers on a regular basis. It was very clear to me, however, as I walked last week’s North American Retail Hardware Association National Hardware Show (NHS) in Las Vegas, that women are a powerful force to appreciate when it comes to selecting the lawn mower (or tool box or shovel or grill, for that matter). 

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